“Jiena nemmen f’Joseph ghax Joseph jemmen fija”

Published: May 6, 2015 at 1:00am

Look at this promotional video for the university that is still just a contract between the government and a Jordanian construction company, and ask yourself what it most reminds you of.

Then ask yourself why a video promoting a university should be made by the company that is developing the physical structure, the building, rather than by the university itself – and why the only person speaking on it is the boss of the construction company that will be building it.