Astrid Vella – her public affairs tactics are modelled on those of Alfred Sant

Published: July 26, 2009 at 11:05pm
Astrid sabet il-pjanijiet ta' zmien il-flapper girls.

Astrid sabet il-pjanijiet ta' zmien il-flapper girls.

Has Astrid Vella studied the public affairs communications tactics of Alfred Sant, when he was party leader, or is it just pure coincidence that she uses precisely the same methods of misleading opinion through the use of half-truths about which, when challenged, she can say ‘Oh, but I never said that!’?

This is my field, so I observe these matters keenly and notice things that others might not.

Strangely enough, lots of people appear to have picked up the similarities subconsciously, without knowing exactly why the behaviour of Astrid Vella and FAA rings so many ‘Labour alert’ bells.

FAA is being accused of being in cahoots with Labour, provoking the reaction from members of this NGO that they are apolitical (Helen Caruana Galizia apolitical? This is the woman who went to war with me because I wrote scathingly about – how dare I – her hero Alfred Sant).

So let’s take their word for it: FAA are apolitical.

But people – not THE people, just people who are commenting on the internet and speaking here and there – are picking up something ‘Labour’ about them, and they’re not getting this feeling about any other environmental/heritage/aesthetics NGO.

So what is it that people are picking up, subconsciously?

That’s right: FAA’s public affairs methods, which include the strategic deployment of half-truths, a cavalier disregard for the facts, disingenuous language and sophistry.

This is ‘the means justify the ends’ communication style which we associate with Alfred Sant (Joseph Muscat hasn’t really got going yet, and I suspect he doesn’t have the manipulation skills required).

And hence lots of us have made the mental link between FAA and Labour without knowing why.

Read this current exchange from the comments-board on timesofmalta.com, and you will see what I mean.

ASTRID VELLA: “We have nothing against a new parliament being created, but it makes more sense to treat Valletta holistically and examine all the alternatives first, as some, like the Mediterranean Conference Centre and the Auberge de Baviere were being considered as a new parliament as recently as last year, while plans exist for the building of a larger parliament over Main Guard.”

ASTRID VELLA: “Guggenheim already approached Malta, but no interest was shown.”

DAPHNE CARUANA GALIZIA: “Astrid, ‘Guggenheim already approached Malta but no interest was shown‘. You don’t say. Do you actually know what you are talking about? ‘plans exist for the building of a larger parliament over Main Guard‘ – again, do you know what you are talking about? There are no plans for a larger parliament over the Main Guard: I should know, given that I have been covering this ongoing saga since Renzo Piano’s first plans in 1989. I imagine you have no idea how small the Main Guard is, as for plans for a parliament house to be built ‘over’ it, I can just imagine what your reaction would be to any such plans (and you would be justified in any negativity).”

ASTRID VELLA: “Daphne,as one who does not know what I’m talking about, I’m surprised you are asking me so many questions. I happen to know that Guggenheim approached private investors (please note that I never said it approached the Maltese Government) with a proposal which was deemed to be too costly so the idea was not pursued. I have seen the correspondence, so do I know what I’m talking about, but being a private company it would not be ethical to say more. As regards the plans for a large parliament over Main Guard, these were drawn up in the late twenties and until recently were available in Government archives. We have not said that they would be suitable for today’s needs but the concept could be relevant. The footprint was not limited to the Main Guard but the building of a first floor over the flanking buildings too.”

DAPHNE CARUANA GALIZIA: “Astrid, please stop being disingenuous. It really doesn’t wash. Your statement was “Guggenheim approached Malta” and not “The Guggenheim Museum approached a private company in Malta.” ‘Malta’ means the Maltese state, as represented by the Maltese government. It does not mean Borg & Camilleri Ltd, a Maltese company.

So the plans for a parliament built over the Main Guard were drawn up in the 1920s. You should have said so, instead of trying to give the impression that they are current. Anything drawn up in the 1920s when there were far fewer MPs than there are today and when parliamentary business was completely different is quite obviously irrelevant. I cannot for one moment imagine why you would mention it, unless it was to mislead by leaving out the fact that these plans are 80 years old.”




8 Comments Comment

  1. maryanne says:

    There is a difference between ” no interest was shown” and “the proposal was deemed to be too costly so the idea was not pursued”.

    [Daphne – Exactly. It appears that plenty of interest was shown – always if Astrid’s information is correct, and if she wasn’t shown a letterhead from Guggenheim & Guggenheim Co Ltd.]

  2. Josephine says:

    The woman is ridiculous, going on about plans drawn up in the 1920s, for heaven’s sake!

    How could one even begin to compare the 1920s to 2009? So much has happened in between; life itself has changed, to begin with.

    • Milone says:

      So much has happened in between…

      A world war, for instance, and – to take a myopic view of the matter – the destruction of several parts of Valletta that have kept FAA busy over the past few months.

  3. mc says:

    Astrid Vella used a similar tactic in the Ghar il-Lembi case. She produced an old map of Sliema and claimed that this was proof that the house was the oldest house in Sliema. Typical of old maps, the drawing showed very little detail and nothing with which to correlate with a modern map to determine location. And yet to her it was conclusive proof.

    [Daphne – Actually, what she produced was a map of Fort Tigne. The ‘houses’ which she indicated were barracks and administration buildings within the fort. She mistook this for a street with houses. When the architect Conrad Thake wrote to the newspapers to correct her, she contradicted him and insisted she was right. It was quite incredible.]

    The developer and an architect who contested this claim were subject to a barrage of letters bordering on the libellous. From a previous post – ‘Astrid’s toy soldiers’ – in this blog, I now understand how those letters were organised.

    With all the mayhem and manipulation, it was The Times that gave prominence to Astrid Vella’s version, irrespective of what the developer and an expert on baroque architecture said. Did The Times’ journalist have an agenda or was it just a case of trying to increase readership by being sensational?

  4. P says:

    Mr Vella’s preposterous claims remind me of her demand that the St John’s Cathedral tapestries be displayed “in a palazzo” – and so many of her followers actually believed that this is somehow possible. Obviously she had no idea of the size and number of tapestries involved. Incredible.

  5. John Azzopardi says:

    Astrid & Co…what a waste of space!

  6. xdcc says:

    This is how they operate.

    FAA and other NGOs issue a statement against a development in Qala claiming that it is partially ODZ.

    MEPA issues a statement defending the approval of the application and contradicting the claims of the NGOs.

    People, most likely instigated by FAA, attack the credibility of MEPA. Here are the first four comments on the timesofmalta.com under the relevnat news item:

    “Ray Sultana (3 hours, 57 minutes ago)
    This authority is the shame of the nation. Not even the damning report by the Mepa auditor seems to have dampened its crazy desire to ruin Malta. Everlasting shame on all of you! Disgusting!!

    d.magro (4 hours, 55 minutes ago)
    No confidence in MEPA and its directors. You are destroying nature and you must answer before GOD ALMIGHTY. Shame on you.

    Mark Sammut (5 hours, 23 minutes ago)
    Noone has control over this authority… DCC members are ruining our landscape….

    Galea. L (5 hours, 59 minutes ago)
    NO ONE BELIEVED YOU ANY LONGER MEPA.”

    As stated in a previous post “Guest post: The Victims of Megaphone Posturing” the very principles which underpin democracy are going down one by one.

    Some people call this Fascist tactics.

    You’re next Mr. Walker. Just wait for it. Every time you contradict Astrid Vella, your credibility and your reputation will be under attack.

  7. Anthony Farrugia says:

    Anybody saw the repeat on One TV of an interview with our Astrid by Mario Vella in a quaint programme called Tango (?). Good thing I had a light lunch.

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