Oh dear. Look what’s happened to Maltastar.
The Labour Party’s news website, Maltastar – the scourge of grammar and idiom – has fallen within the space of a few short months from its Alexa rank in the top 50 of Malta’s favourite sites to number 538.
Yes, that’s right – Maltastar has literally plummeted in popularity from something like 45th place to 538th.
This is significant. It means that the Labour Party does not know how to handle its propaganda media in government, still less handle it in a way that is interesting to readers.
True, a political party’s media tend to suffer a drop in popularity when that party is in power, but a drop of 500 places is too much to be accounted for by that.
A cursory look at today’s Maltastar headlines might give us a better idea of the reason:
Prince George christened at St James’s Palace (because now Labour gives a damn about Britain’s royal baby)
MCAST students present artworks on irregular immigration (because now it’s irregular immigration and not illegal or ‘clandestine’)
Migration: EU must act to prevent further tragedies…(because when a boat is sinking off Lampedusa or Malta, it’s ‘the EU’ that must act)
Welfare minister outlines plans to tackle poverty (because 26 years less 22 months of Nationalist government means that people are begging on every street corner)
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Reply to mm Click here to cancel reply
OR, they were paying some dodgy firm to artificially inflate the ratings in order to manipulate public perception and now there is no need to…
Once the “switchers” were swindled maltastar became redundant.
I think it actually means that the Elves no longer visit maltastar.com since since they were employed as CEOs, chairmen, ministerial advisors and such. Either that or the contract for the (Chinese?) internet marketing specialists expired after March 2013.
Evarist should be pleased. That thing inhibits literacy.
Labour do not need Maltastar. TVM and the Times are sufficient for them.
Mrs Coleiro Preca needn’t worry about solving the poverty problem. By the time her boss and colleagues are done with fattening up the extended Labour network with comfort and riches, we can roast them and eat them.
Is there actually anyone left at Maltastar or are have they all become government employees?
IT gurus know that Alexa ranking can easily be tweaked by attracting traffic through a number of computers with software installed to inflate results. The top sites in Malta are timesofmalta.com, maltatoday.com.mt, okmalta.com and maltapark.com.
They’ve got a problem. All the people who ran Maltastar are now on the state payroll.